"I wish I had access to this earlier in my registry process!"
~ First-time Mom
~ First-time Mom
What to put on your registry and what to skip. Without the 2am spiral.
Figuring out your registry? We help.
We narrow thousands of products to your personalized picks. So you feel ready, not overwhelmed.
"I wish I had access to this earlier in my registry process!"
~ First-time Mom
~ First-time Mom
Not sure what you need?
Overwhelmed by options?
We've been there too. That's why we built The Starter Set.
How we help
Registry choices filtered and sorted
All the must-have lists condensed to 80 items worth considering
Friends mean well but their must-haves are for their life. We use your priorities, budget, and style to match you to highly reviewed, parent-loved products.
20,000+ items narrowed to 3 personalized picks per item.
We understand what makes thousands of baby products different. That's how we know exactly what to ask you to find your tailored picks across 80 common registry items.
Top products sorted by what you need and don't.
We've filtered through reviews, parenting blogs, and top brands. You get three personalized choices for every item, organized into what you need, might want, and can skip.
Strollers to nail clippers to things you haven't even thought of yet.
Think of us like a best friend who’s already made it through the newborn stage.
See an exampleWhat Parents Say
I spent hours researching strollers and still couldn't decide. The Starter Set found my perfect match. Lightweight, not too expensive, decent storage. I finally moved on with my life!
Sarah, Seattle WA
It found me a foldable bathtub and a mini crib. This was a game changer since I live in an 850 square foot apartment.
Maya, Hoboken NJ
With my second child, I thought I was all set. Completely blanked on snowsuits and buntings because my first wasn't a winter baby! So thankful you caught that!!
Kelsey, Boston MA
How It Works
First, we find everything. 20,000+ products sourced. Across multiple stores. Vetted by ratings and reviews
Step 1: Tell us about you.
Less than 5 minutes to get started.
- Questions based on what makes hundreds of baby products different
- Tailored to your lifestyle, budget, and preferences
- Refined through hundred of hours of user testing
Step 2: We find your matches.
Your preferences, your picks.
- 3 personalized options for each registry item
- Ranked and sorted into what you need and what's optional
- Need a plus-size friendly carrier? No wi-fi baby monitor? Tell us more and we'll update instantly
Step 3: Review and save your favorites.
Your picks, ready to go.
- Go through your list, save your favorites, hide what you don't need
- Share with your partner, family, and friends for feedback
- Add to Babylist or any registry of your choice
Better, Faster, Simpler Registry Decisions
We choose what fits your life.
Friends share what worked for them.
We actually help you decide.
Others only give you checklists.
We filter it down.
Googling gives you too much.
We don’t need you to know what to ask.
AI needs direction.
Brands parents love
Graco
Lovevery
Philips Avent
Babybjörn
Burt's Bees
Frida Baby
Uppababy
Huggies
Baby Brezza
Medela
Nuna
Dr. Brown's
Pampers
Chicco
Hatch
Cybex
Boppy
Earth Mama
Fisher-Price
Kyte Baby
Graco
Lovevery
Philips Avent
Babybjörn
Burt's Bees
Pricing
You get:
- 3 personalized picks across 80 common registry items
- Sorted into what’s essential and what’s not
- Refine your recommendations to get even more specific
- Share with your partner or friends for feedback
- Add to Babylist or any registry of your choice
Plus, hours back in your day and the relief of crossing registry off your to-do list.
For a limited time only.
$40
$20
No subscription. No sponsored products.
Brands We Trust
At The Starter Set, we research and test products from brands that parents love and pediatricians trust.
What you’ll get
80 registry items to consider for the first three months.
Friends mean well but their must-haves are for their life. We use your priorities, budget, and style to match you to highly reviewed, parent-loved products.
Sorted into what’s essential and what isn’t.
We understand what makes thousands of baby products different. That's how we know exactly what to ask you to find your tailored picks across 80 common registry items.
3 options for each item, tailored to you.
We've filtered through reviews, parenting blogs, and top brands. You get three personalized choices for every item, organized into what you need, might want, and can skip.
Share any specific needs to narrow even more.
We think about the seasonal stuff, the first cold, the things you don't know to ask yet. We've been there too. We've got you.
Think of us like a best friend who’s already made it through the newborn stage.
See an example.png)
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